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Heffernan Insurance Brokers

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Heffernan Insurance Brokers is one of the largest independent insurance brokerage firms in the United States.

They offer comprehensive business insurance, personal insurance, employee benefits and financial services products to a range of businesses and individuals. Consistently ranked as one of the nation’s largest independent insurance brokerage firms, Heffernan has been named on the insurance industry’s ‘Best Places to Work’ lists.

The
Goals

Heffernan wanted to transform their outdated Drupal website into a modern, user-friendly WordPress site. The primary objective was to create a seamless and efficient backend management system, while maintaining the same content. The new site needed to meet the evolving needs of their customer base, with a focus on responsive design for optimal mobile use, simple navigation for fast access to services and resources and an intuitive content management system to streamline updates.

The
Results

A modern design, enhanced functionality, and an immersive user experience. The updated site is built on WordPress and ensures seamless navigation and effortless access to essential information, making it easy for visitors to find the insurance coverage they need.

Key Features:

  • User-friendly interface for easy navigation
  • Improved search capabilities to quickly find what you need
  • Informative blog posts, industry news updates, and convenient access to client portals
  • Responsive design built on WordPress
  • Customized mega-menu, event calendar, and integrations with Salesforce and Newswire
  • Video and document archive, staff pages, and more
  • Simplified navigation and clear CTAs have led to measurable conversion increases

The website is maintained and supported by our sister company, StateWP. With coverage it stays protected from the latest threats and vulnerabilities. It also stays fast and reliable, for a great user experience.